Borrowed: Dove Campaign for Real Beauty


I first became aware of Dove’s ad campaign while traveling with a group of high school students in New York City back in 2005. I wish I could remember the details, but among the barrage of advertisements in Manhattan, these billboards, depicting a variety of different sized women in their underwear, were the only ones that became a topic of conversation. Along with the fact that this video has spawned many parodies, at least one of which is worth watching, Dove has clearly put their finger on something that is wrong in our culture. I’d love to hear your reactions to the video.

You may also view this video on YouTube or at the Dove Campaign for Real Beauty website.

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  1. [...] The eyes and the expression behind the makeup have intrigued me the last few days. It’s tempting to read so much into this picture. Though this photo will never achieve the iconic status of Steve McCurry’s Afghanee Refugee, it causes me to ask the same question: does this young girl know how beautiful she is? It’s a whole different use of makeup than what we saw in last week’s “Borrowed” video. [...]

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